Principles of Marketing Plus NEW MyMarketing Lab with Pearson eText -- Access Card Package (14th Edition)

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$300.00 - $316.94
UPC:
9780133130980
Maximum Purchase:
2 units
Binding:
Hardcover
Publication Date:
2012-09-03
Author:
Philip T Kotler;Gary Armstrong
Language:
english
Edition:
14

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ALERT:Before you purchase, check with your instructor or review your course syllabus to ensure that youselect the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition,you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

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