Product Overview
The former Senior Vice President of Apple Computer and close colleague of Steve Jobss throughout his tenure, Jay Elliot takes readers on a remarkable tour through Jobss astonishing career. From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace,
and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobss leadership challenges and triumphs, showing readers how to apply these principles
to their own lives and careers.
and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobss leadership challenges and triumphs, showing readers how to apply these principles
to their own lives and careers.
Packed with exclusive interviews from key figures in Apple Computers history, this revealing account provides a rarely seen, intimate glimpse into the Steve Jobs you wont see on stage, thoroughly exploring his management and leadership principles. From product development meetings to design labs, through
executive boardroom showdowns to the world outside of Silicon Valley, readers will see the real Steve Jobs, the Boy Genius who forever transformed technology and the way we work, play, consume, and communicateall through the eyes of someone who worked side by side with Jobs.
executive boardroom showdowns to the world outside of Silicon Valley, readers will see the real Steve Jobs, the Boy Genius who forever transformed technology and the way we work, play, consume, and communicateall through the eyes of someone who worked side by side with Jobs.
Written in partnership with William L. Simon, coauthor of the bestselling Jobs biography iCon, The Steve Jobs Way is the how to be like Steve book that readers have been waiting for.
