The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits

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The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits
UPC:
9780131877290
Binding:
Paperback
Publication Date:
2/6/2006
Author:
C.K. Prahalad
Language:
english
Edition:
1
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Product Overview

Presents the theory that there are commercial opportunities in the poor nations of the world for private companies, and that companies can utilize this knowledge to make profits and at the same time fight poverty.