Product Overview
The author recounts the fascinating history of the beetle. How the German auto manufacturers under Hitler tried to test the VW to death. How a colorful, controversial supersalesman from Germany charmed, bullied and argued a small group of Americans into becoming millionaires by selling VW's (the VW way) when no Americans seemed to want them. This is the story of the birth, the development, the growth, the problems, the fantastic success, the jokes, the cult, the appeal - the whole story of the Volkswagen, told in a readable and entertaining manner.
