Product Overview
Learn Business Communication Skills By Example.
Excellent, effective, and practical business communication skills are necessary in order to succeed in todays business world. Excellence in Business Communication delivers an abundance of the most realistic model documents and tools, helping readers learn business communication skills by example.
The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also understand that to succeed in todays social media environment, business communicators must abandon outdated thinking and embrace the new social communication model thats redefining business communication and the relationships between companies and their stakeholders. By offering practical advice and hands-on experience through dozens of activities and cases, this edition helps readers adapt their communication skills to this important new media.
