E-Commerce 2014 (10th Edition)

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E-Commerce 2014 (10th Edition)
UPC:
9780133024449
Binding:
Hardcover
Publication Date:
12/1/2013
Author:
Kenneth C. Laudon;Carol Traver
Language:
english
Edition:
10
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Product Overview

This comprehensive, market-leading text emphasizes the three major driving forces behind e-commercetechnology change, business development, and social issuesto provide a coherent conceptual framework for understanding the field.