Broadcasting, Cable, the Internet, and Beyond: An Introduction to Modern Electronic Media

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UPC:
9780073512037
Binding:
Paperback
Publication Date:
3/31/2011
Author:
Joseph R Dominick;Barry L Sherman;Fritz J. Messere Professor
Language:
english
Edition:
7
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Product Overview

This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.