Product Overview
Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools and techniques of entrepreneurship into the social sector to present innovative solutions to todays vexing social issues.
Kickul and Lyons cover all the key topics relevant to social entrepreneurship, including a detailed examination of each of the steps in the entrepreneurial process. This edition includes several new features:
- New international cases and examples providing students with a broader understanding of social entrepreneurship globally
- Updated voices from the field boxes this popular feature shows how social entrepreneurship functions in the real world
- Four new chapters covering the emerging topics of lean start-up, support ecosystems, social intrapreneurship, and social entrepreneurship and environmental sustainability
Bringing together a rigorous theoretical foundation and a strong practical focus, it is the go-to resource for students of social entrepreneurship. A companion website includes an instructors manual, PowerPoint slides, test bank, and other tools to provide additional support for students and instructors.
