Readings In Mass Communications: Media Literacy and Culture

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$15.83 - $300.00
UPC:
9780767424769
Binding:
Paperback
Publication Date:
6/30/2001
Author:
Kimberley Massey
Language:
english
Edition:
2
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Product Overview

This reader is designed to supplement any core textbook in Introduction to Mass Communication. The goal of the reader is to help students think more critically about the media. By drawing from a wide variety of sources and political and cultural viewpoints, this collection is predicated on the fact that students learn about the media mainly through the mediaby reading or hearing about media in media publications or broadcasts. These articles are drawn mostly from popular and alternative media and take a hard and critical look at the political and social forces that drive media decision making.