Media Literacy: Keys to Interpreting Media Messages, 4th Edition

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$21.27 - $49.90
UPC:
9781440831157
Binding:
Paperback
Publication Date:
5/28/2014
Release Date:
5/28/2014
Author:
Art Silverblatt;Donald C. Miller;Julie Smith;Nikole Brown
Language:
english
Edition:
4
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Product Overview

Covering print, photography, film, radio, television, and new media, this textbook instructs readers on how to take a critical approach to media and interpret the information overload that is disseminated via mass communication.


Supplies clear explanation of media literacy theory and guidance on interpreting modern mass media from leading scholars

Represents a highly effective tool for achieving a key aspect of media literacy: enabling students to decipher information and independently reach opinions and positions without relying on the pervasive influence of the media

Provides critical examination of controversial, current topics such as violence in the media and the intersections of media and social change