International Marketing (with InfoTrac)

Brand: Cengage Learning

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$197.70 - $199.00
UPC:
9781439040584
Binding:
Hardcover
Note:
Used books may not include companion materials/CD/Code etc, items in good condition.We ship orders daily and Customer Service is our top priority!
Publication Date:
7/14/2009
Author:
Michael R. Czinkota;Ilkka A. Ronkainen
Language:
english
Edition:
9
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Product Overview

INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!