Customer-Centered Design: A New Approach to Web Usability

Write a Review
$82.83 - $300.00
UPC:
9780130479624
Binding:
Paperback
Note:
Used books may not include companion materials/CD/Code etc, items in good condition.We ship orders daily and Customer Service is our top priority!
Publication Date:
8/7/2002
Author:
Kreta Chandler;Karen Hyatt
Language:
english
Edition:
1st
Adding to cart… The item has been added

Product Overview

Customer-Centered Design offers a complete blueprint for understanding your online customers' needs and goals more thoroughly, and using that knowledge to deliver an outstanding shopping experience - profitably. This book reveals how to design a superior online shopping experience, understand how the products you sell influence the information architecture and your site design, measure your site's usability to stay on the leading edge, help customers make buying decisions, and blend successful techniques from catalogs, retail, and e-tail stores to create a new shopping environment.