Conducting a Survey: Techniques for a Term Project

Lawrence T Orcher

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$13.99 - $45.51
UPC:
9781884585722
Binding:
Paperback
Note:
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Publication Date:
9/3/2006
Release Date:
9/1/2006
Author:
Lawrence T Orcher
Language:
english
Edition:
1
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Product Overview

The detailed step-by-step directions make it ideal for use by students who are conducting their first research project.

The large number of examples throughout the text makes the steps in conducting a survey clear and easy to follow.

Covers only methods that are realistic for use by students who are conducting a survey within a single semester.

For data analysis, the emphasis is on the use of basic statistics, with the computation of a small number of descriptive statistics illustrated. Easy-to-calculate margins of error are also illustrated.

The firsthand experience of conducting a survey as a term project helps students understand both the contributions and limitations of survey research methods.

Successfully conducting a term-project survey can give students the confidence to work on more elaborate studies in the future, such as research for a masters degree project.