Changing Minds: The Art And Science of Changing Our Own And Other People's Minds (Leadership for the Common Good)

Gardner, Howard

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$13.58 - $28.45
UPC:
9781422103296
Binding:
Paperback
Note:
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Publication Date:
9/1/2006
Author:
Howard Gardner
Language:
english
Edition:
1
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Product Overview

Think about the last time you tried to change someones mind about something important: a voters political beliefs; a customers favorite brand; a spouses decorating taste. Chances are you werent successful in shifting that persons beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind and offers ways to influence that process.

Remember that we dont change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.